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"Deal Maker"​ Website Features and Digital Tools


Connecting Dots have put together an extensive article on the essential features every website needs, whether you are a small business owner, government agency, or solo entrepreneur.


  1. Navigation: Your website needs to be easy to navigate, with a clear menu that directs users to different pages. It's essential to make sure the menu is visible on all pages so that users can easily access it.

  2. Mobile responsiveness: With the increasing use of mobile devices, it's crucial to have a website that is optimised for mobile devices. Your website need to be responsive, meaning it adjusts to fit the screen size of the device being used.

  3. Contact information: Your website should include contact information, such as your email address, phone number, and physical address. This information should be easy to find, preferably in the header or footer of your website.

  4. Testimonials and reviews: Including testimonials and reviews on your website can help establish credibility and trust with potential customers. Make sure to showcase these prominently on your website.

  5. Call-to-action buttons: Your website should include clear call-to-action (CTA) buttons that encourage users to take action, such as "Contact Us," "Sign Up," or "Learn More." These CTAs should be prominently displayed on your website.


In addition to these features, there are several digital tools and services that can help you create and manage your website.


For example, website builders like Wix, Squarespace, and WordPress are great options for creating a website from scratch.


Email marketing platforms like Mailchimp or Constant Contact can help you build and maintain a mailing list of customers or supporters.


Social media management tools like Hootsuite or Buffer can help you manage your social media accounts and track engagement.


If you're looking for examples of websites, or want to have a chat on what is out there to take your organisation's offerings to the big wide world of possibilities, Connecting Dots is just a click away.


Having a well-designed website with essential features is critical for businesses and solo entrepreneurs to establish an online presence and attract potential customers. We hope these tips and tools help you in your website-building journey!


Partnering with Connecting Dots can assure your business and organisation a strong positioning with competitive edge.


Don't let the security and digital revolution pass you by.


Contact us today to learn more. Follow for detailed posts, articles and self-help guides.


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